We are ABSOLUTELY THRILLED to announce that our 2018 keynote speakers will be mother-and-daughter entrepreneurs, Tracey Noonan and Dani Vilagie. What started in their South Shore, Massachusetts home kitchen has grown to be the largest shipper of cupcakes in the United States. Due to their creativity, perseverance, and hard work — as well as a successful appearance on ABC’s Shark TankWicked Good Cupcakes is now a nationally known, multi-million dollar brand. Tracey and Dani continue to expand their company, with licensing, partnerships, and other exciting initiatives in the works.

In 2016 and 2017, Wicked Good Cupcakes, Inc was ranked in Inc. Magazine’s top 5,000 fastest growing privately held companies. They were also ranked #9 of the “Fast Fifty”: the 50 fastest-growing, privately-owned companies in Massachusetts in April 2016 (in Boston Business Journal). Wicked Good Cupcakes donates regularly to veterans’ groups and animal shelters, and promotes their “Pay it Forward Friday,” in which a different charitable organization is chosen every Friday to receive $1.00 from every online sale that week.

Tracey and Dani have appeared on ABC’s Shark Tank (seasons 4-8), Good Morning America, and 20/20; Fox Network’s the Kris Jenner Show, NBC’s The Meredith Vieira Show, CNBC’s Squawk Box, Fox Business News with Cinnabon’s Kat Cole, as well as on Food Network’s Food Factory, TLC’s Say Yes to the Dress, ABC’s Beyond the Tank, and a guest seller on QVC.

They look forward to sharing their inspiring entrepreneurial journey on March 22, 2018!

More about Tracey: Tracey Noonan is CEO and co-founder of Wicked Good Cupcakes, Inc. along with her daughter, Dani Vilagie. In 2015, 2016, and 2017, she was a finalist in the prestigious Ernst & Young Entrepreneur of the Year competition. Tracey also mentors female MBA students for Babson College’s Women Innovating Now (WIN) Lab. Also an author, her first book, A Wicked Good Idea, hit the shelves in 2016. Tracey enjoys public speaking and motivating women of all ages to live their lives to their fullest potential. In her spare time, she enjoys playing the drums, learning Italian; traveling with husband Scott and her three Boston Terriers, Schilling, Sophie, and Rocco Antonio.

More about Dani: Dani Vilagie is COO and co-founder of Wicked Good Cupcakes, Inc. along with her mother and CEO, Tracey Noonan. Her focus is on the day-to-day operations in the company’s new 21,000-square-foot facility in Hanover, Mass. Dani also heads up Wicked Good’s “A Taste of Home” campaign which organizes and ships cupcake jars to service men and women in Afghanistan, Iraq, and Japan. Additionally, she serves as an ambassador for youth looking to launch their business as well as those suffering from Bipolar disorder. Dani lives at home with her husband Brian, her two cats, and three dogs. In her free time, she enjoys four-wheeling, snowboarding, and various artistic endeavors.

Years Past

March 2017: Angela Hucles

March 2016: Adrianne Haslet

March 2015: Amy Roloff

March 2014: Liz Walker

March 2013: Lisa Wong

November 2011: Martha Ackmann & Laurie Kirby

November 2010: Mary Ellen Rinaldi